Social Media Training Belfast
Media is changing fast. With the rise of popular sites from Facebook and Twitter to business networks such as Linked In, organisations need to change the way they communicate and market. However social media aren’t like traditional media such as newspapers and TV, so it’s important to learn how social media channels function differently, and more importantly:
- How social media sites are communities and engagement channels
- How sites such as Facebook and Twitter require you to develop very different marketing activity
- The types of marketing and engagement that work
Our Social Media training and workshops are designed to address the marketing needs of corporate and public sector organisations and their staff who may have little experience of social media in practice, but would like to learn more and understand how social media can be used effectively. Our most popular course is the Introduction to Social Media which includes the following areas:
- Introduction to Social Media: Social media defined / understanding online communities
- Social media Platforms: Introduction to Facebook, Twitter and Linked In
- Social Media Strategy: Reviewing your organisations’ own marketing / social media strategy
- Using Social Media: Social media content and activity, customer service
- Social Media Risk: How to anticipate issues and risks; social media policies
- Case Studies and Examples
The training is given by Director Paul McGarrity who has successfully trained and mentored staff in a range of public and private sector organisations in digital strategy and social media marketing.
We also run a dedicated ‘Linked In for Beginners’ training course to help professionals understand more about the world’s largest online business network and improve their own profiles and Linked In marketing.
For more information on social media training courses, please contact Paul McGarrity on 07974 689642.